Are you a service provider catering to the needs of the home furnishings industry?
Then you should be exhibiting in our Retailer Resource Center during High Point Furniture Market.
Click the video below to see what the RRC is all about.
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Benefits of exhibiting in the RRC
We put YOU front and center by providing a marketplace where retailers from all over the country can come and see service providers all in one location.
The National Home Furnishings Association has been serving home furnishings industry for over 80 years, and when you exhibit with us you become part of our association’s long history of service.
The RRC hosts daily free educational seminars, refreshments and other amenities designed to bring potential customers to you. And with our new first floor location in Plaza Suites RRC visitors are afforded easier access, which means increased traffic for you.
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Marketing
What we do...
- Teaser ad promoting the Retailer Resource Center (RRC) in the Market Preview Guide
- Full insert with RRC exhibitor listing and ads in the complete High Point Market Guide
- Full insert with RRC exhibitor listing and ads in NHFA's magazine (Home Furnishings Retailer)
- Pre market ads promoting the RRC in Home Furnishings Retailer Magazine
- Post card mailing to NHFA members
- Email blast to NHFA members
- Exhibitor listing on the NHFA website
- RRC info listed in the Merchandise Mart Properties own market literature
- Home Furnishings Retailer magazine (with RRC insert) is placed in several buildings throughout market
- Press releases sent to ALL industry publications with information of market seminars and exhibitor listing
- The RRC has video monitors displayed throughout the space showing exhibitor ads and booth locations
- Free Seminars and our Retailer Lounge with complimentary refreshments is also a big draw to attract visitors.
What you can do…
We strongly recommend that each exhibitor conduct their own targeted marketing to drive visitors to their space as well. This can be done by direct marketing or email blasts to your own mailing lists, or ads placed in industry magazines such as our own Home Furnishings Retailer.
The goal is to maximize combined marketing efforts to drive traffic to your space for a successful market experience.