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High Point Market Seminars - Day 4
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8:30am - 9:30am
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They won’t admit it, but most of your sales people are afraid to work with customers. They struggle to greet customers, respond to their objections, ask questions, sketch rooms, and everything else because they are constantly stifled by their fears of rejection and failure. It’s no surprise that fear based selling isn’t effective selling. In this seminar, designed for store owners, executives, and managers, we’ll look at why your sales people are afraid to sell and what you can do to eliminate the fears. We will show you how to turn them into high volume sales professionals. |
Presented by: Mark J. Lacy, The Furniture Training Company
No charge and no RSVP to attend.
Retailer Resource Center, Plaza Suites, 1st Floor |
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10:00am - 11:00am
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From the consumer’s perspective, the concept of “sustainability” or “green” has always been linked to safety and health. Safe and healthy for the planet = safe and healthy for me and my family. If we want consumers to make more sustainable home furnishings choices, we need to begin describing product attributes in terms mainstream consumers understand and value. The American Home Furnishings Alliance is helping our industry accomplish this through the Eco3Home program launched last year. AHFA’s Bill Perdue explains what the Eco3Home hangtag means and how the Eco3Home consumer website is helping answer consumers’ questions about safety, health and the environment.
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Presented by: Bill Purdue, American Home Furnishings Alliance
No charge and no RSVP to attend.
Retailer Resource Center, Plaza Suites, 1st Floor |
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11:30am - 12:30pm
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Many retailers are changing their eCommerce selling strategies to entice today’s key purchasers: the ‘Under 45s’, Generation X and Y (aka the Millennials.) This presentation includes top features required for your eCommerce solution to gain the attention of the Generation X and Y buyers, while also being a revenue generator. Learn how to increase selling power and market to the younger generations with your online presence.
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Presented by: Mark Ricciardi, STORIS Inc
No charge and no RSVP to attend.
Retailer Resource Center, Plaza Suites, 1st Floor |
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1:00pm - 2:00pm
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What does Commerce in Motion mean? – What can we do to better take care of our customer– ensure visibility, collaboration, and velocity between manufacturers, distributors, retailers and customers? |
Presented by: Roy Martin, RedPrairie
No charge and no RSVP to attend.
Retailer Resource Center, Plaza Suites, 1st Floor |
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2:30pm - 3:30pm
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Learn how to make your floor pop and increase the pulse of your consumers. See the latest trend in uber-cool fabrics that both men and woman will love. Unlock the secret to selling more sectionals. Even get a sneak peak into what sofa design is going to be the next hot thing. Brain-teaser: Maybe a limited open-to-buy requires a mind that's open to a new way to buy. |
Presented by: Amy Archer, Creating Inspired Seating
No charge and no RSVP to attend.
Retailer Resource Center, Plaza Suites, 1st Floor
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View the market seminars by clicking on the links below:
» October 22, 2011 (Saturday)
» October 23, 2011 (Sunday)
» October 24, 2011 (Monday)
» October 25, 2011 (Tuesday)
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For more information on seminars in the Retailer Resource Center, please contact Tim Timmons at (800) 888-9590 ext. 6133 or ttimmons@nhfa.org.
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