Press Release - June 15, 2011
National Home Furnishings Association (NHFA) and Western Home Furnishings Association (WHFA) Develop Extensive Online Resource to Connect Retailers and Suppliers
IRVING, TX – The National Home Furnishings Association (NHFA) and Western Home Furnishings Association (WHFA) are excited to announce the development of the newest online tool aimed at bridging the gap between home furnishings retailers and industry suppliers.
NHFA and WHFA have partnered with Irving, TX-based web publishing company MultiView, Inc. to create the Furniture Retailer Resource Guide, an online directory containing only products and services from the home furnishings industry
The Furniture Retailer Resource Guide features only products and services aimed towards helping home furnishings retailers find the most cost-effective and convenient business tools.
The Guide provides NHFA/WHFA members and industry professionals with a clutter-free way to browse for goods and services, searching only within the parameters of the home furnishings industry. Users of the Guide can utilize either a basic search by keyword or an advanced search using a company name, exact phrase or geographic location.
Not only does this comprehensive marketplace aid home furnishings retailers, it gives suppliers a unique opportunity as well. Vendors now have the ability to present their catalogue of products directly to those industry-specific buyers they have been looking to target.
Listed suppliers can further connect with users through a completed listing, featuring: contact information, a quick e-mail option, location and links to the company’s website and social media pages. Suppliers also have the option to highlight specific products in the Product Showcase section of the Guide.
The Furniture Retailer Resource Guide is easily accessible through the NHFA and WHFA websites at NHFA.org and WHFA.org and at
FurnitureRetailerResourceGuide.com.
About NHFA National Home Furnishings Association (NHFA) is the nation’s largest organization devoted specifically to the needs and interests of home furnishings retailers. NHFA’s membership comprises 2,000 corporate entities representing 5,000 stores in all 50 states and several foreign countries. NHFA’s mission and vision encompass the association’s commitment to helping home furnishings retailers operate highly profitable businesses that provide an exceptional level of service to the consumers who buy their furniture.
About WHFAWestern Home Furnishings Association (WHFA) is committed to being the industry advocate of the independent home furnishings retailer and is dedicated to providing the membership essential resources needed to achieve and maintain long-term goals. With a growing membership base of nearly 1,000 independent home furnishings retailers representing more than 2,400 stores throughout 12 western states; WHFA provides you a support group, community of practice and the opportunity to create and sustain long-term relationships with people that share your experiences.
About MultiViewMultiView, Inc. is the number one publisher of association-branded digital media solutions. Through state-of-the-art online buyer’s guides and e-news briefs, a MultiView partnership surpasses electronic targets and member benefit expectations. Utilizing the largest, most successful digital ad network in the world of associations, MultiView provides unparalleled service and member engagement. Find out why MultiView is the leading provider of industry-specific buyer’s guides and e-news briefs in the world of associations today.
For more information about this press release, please contact Karin Mayfield at (800) 888-9590.